Top AI Consulting Companies in Atlanta, Georgia

Atlanta, Georgia, is a bustling hub for technology and innovation, home to several top-tier AI consulting companies. These firms provide expert solutions to help businesses leverage artificial intelligence to improve operations, drive innovation, and stay competitive in the digital age. In this article, we will highlight some of the best AI consulting companies in Atlanta, showcasing their expertise and the services they offer.

 

1. AI Superior

At AI Superior, we specialize in delivering top-tier AI governance solutions tailored to meet diverse industry needs. Based in Germany, we are dedicated to leveraging artificial intelligence to enhance efficiency, accuracy, and customer satisfaction while ensuring ethical and compliant AI deployment. Our team of Ph.D.-level data scientists and software engineers is committed to developing innovative AI applications that drive success and innovation while maintaining strict governance standards.

 

Our expertise covers key AI governance domains such as compliance management, model monitoring, and transparency in AI decision-making. These specializations enable us to provide tailored solutions that address the specific challenges faced by various sectors. By integrating advanced AI governance frameworks, we help our clients achieve greater accuracy in operations such as customer service, fraud detection, and personalized advising while ensuring that AI systems operate ethically and transparently.

 

Our comprehensive service offerings include AI governance software development, AI consulting, AI and data strategy, and process optimization with AI. Additionally, we specialize in geospatial AI governance and offer training programs to equip our clients with the knowledge and skills needed to leverage AI responsibly. Our client-centric approach ensures that each solution is customized to meet the specific needs and goals of our clients.

 

We are also committed to advancing the field of AI governance through ongoing research and development. Engaging in AI R&D and patent activities, we continually push the boundaries of what is possible with AI technologies while adhering to ethical guidelines. This dedication to innovation not only benefits our clients but also contributes to the broader AI governance community.

 

At AI Superior, we pride ourselves on being a pivotal player in the AI governance landscape. Our expertise, combined with a focus on ethical AI deployment, makes us a reliable partner for organizations looking to harness the power of AI to drive efficiency, innovation, and growth in their operations.

Key Highlights:

• End-to-end AI application development
• Expertise in computer vision and natural language processing
• Specialized in geospatial AI solutions
• Offers AI consulting and strategy services
• Ph.D.-level data scientists and software engineers

Services:

• AI Software Development
• AI Consulting
• AI and Data Strategy
• Process Optimization with AI
• Geospatial AI Development
• AI Training Programs
• AI R&D and Patents

Contact Information:

• Website: aisuperior.com
• Contact Email: info@aisuperior.com
• LinkedIn: www.linkedin.com/company/ai-superior
• Twitter: twitter.com/aisuperior
• Address: Robert-Bosch-Str.7, 64293 Darmstadt, Germany
• Phone Number: +49 6151 3943489

 

2. AI TECHNOLOGIES LLC

AI Technol is an  intelligence company focused on building autonomous AI by integrating essential aspects such as problem-solving, learning, and memory. They specialize in developing and operating cloud robots and provide an AI and Human-in-the-loop platform for delivering robotic services to enterprise customers. The company emphasizes the automation of cognitive reasoning processes to achieve human-like AI capabilities.

 

Their primary technologies include AICoRe (Adaptive Interactive Cognitive Reasoner), which is an autonomous cognitive AI, and Memory Graph, which encompasses both episodic and semantic memory. AI Technol aims to enhance human intelligence by augmenting it with AI, delivering solutions that address various business challenges through advanced AI integration​.

Key Highlights:

• Development of autonomous AI technologies
• Integration of cognitive reasoning and memory in AI
• AI and Human-in-the-loop platform for enterprise services
• Focus on enhancing human intelligence with AI
• Specialized in cloud robotic services

Services:

• AI Consulting
• Cloud Robotics Services
• Intelligent Robot Software Platform (IRSP)
• AI-powered Personal Companion Robots
• Financial Services AI Solutions
• Travel, Insurance, and Public Sector AI Solutions

Contact Information:

• Website: www.aitechnol.com
• Address: 400 West Peachtree Street NW Suite #4-1118, Atlanta, GA, USA

 

3. Instructify

Instructify is an AI consulting firm that provides comprehensive services to help businesses leverage artificial intelligence effectively. They focus on creating strategic AI solutions that enhance operational capabilities and open up new opportunities. Instructify develops AI strategies by analyzing client needs and industry trends, ensuring effective implementation across various business functions.

 

Their product offerings include advanced machine learning algorithms and AI-powered platforms designed to streamline operations. Instructify’s expertise in AI supports the creation of practical and scalable solutions. They stay current with AI research and development, ensuring clients benefit from the latest technological advancements..

Key Highlights:

• Strategic AI solutions tailored to business needs
• Development of advanced machine learning algorithms
• Implementation of AI-powered platforms
• Expertise in creating scalable AI solutions
• Focus on innovation and efficiency

Services:

• AI Strategy Development
• Custom AI Model Creation
• AI Platform Implementation
• Machine Learning Solutions
• Operational Efficiency Enhancement

Contact Information:

• Website: www.instructify.com
• Address: 383 16th St NW UNIT 2, Atlanta, GA, USA

 

4. Ai Nerd

Ai Nerd is a community-driven platform focused on providing insights, perspectives, and practical knowledge about the latest in artificial intelligence technology. The platform brings together technologists, investors, entrepreneurs, founders, and influencers who share a common interest in AI. Ai Nerd creates content that includes explanatory videos, informative blogs, and engaging podcasts, all designed to demystify AI technology and make it more accessible.

 

The platform aims to support and inspire entrepreneurs and start-up founders by offering recommendations, educational content, and a platform for AI startups to gain visibility. Through a combination of humor and technical insight, Ai Nerd seeks to enhance users’ understanding and experience with AI technology, encouraging the practical application of AI in various business contexts​.

Key Highlights:

• Community-based platform for AI enthusiasts
• Explanatory videos, blogs, and podcasts on AI
• Recommendations on AI tools and technologies
• Support and visibility for AI startups
• Educational content for using AI in business

Services:

• AI Technology Insights
• Recommendations on AI Tools
• Educational Content and Training on AI
• Community Engagement through Videos, Blogs, and Podcasts
• Platform for AI Startups

Contact Information:

• Website: www.ainerd.com
• YouTube: www.youtube.com/c/AiNerd/featured
• Facebook: www.facebook.com/AiNerdOfficial
• Instagram: www.instagram.com/ainerdofficial
• Twitter: twitter.com/ainerdofficial
• YouTube: www.youtube.com/channel/UCTJxMfsyxc5dnQhiDH_Ohvg

 

5. Itential

Itential specializes in network automation and orchestration solutions for enterprise businesses. The company’s platform supports both network and cloud infrastructure, making it easier for organizations to reduce manual operations and manage network configurations. Itential offers a low-code orchestration platform that allows users to design and build workflows, integrate with various IT systems, and manage configurations across hybrid cloud environments.

 

The Itential Automation Platform provides capabilities for workflow orchestration, self-service networking, and extensive integration options. It enables businesses to automate network changes, ensure compliance, and streamline operations through a unified view of network and cloud infrastructure​​.

Key Highlights:

• Low-code orchestration platform for network and cloud
• Integration with over 300 systems and applications
• Workflow orchestration for end-to-end automation
• Self-service networking capabilities
• Configuration management across hybrid environments

Services:

• Network Automation and Orchestration
• Workflow Design and Implementation
• IT System and CI/CD Pipeline Integration
• Configuration Management and Compliance
• Self-Service Networking

Contact Information:

• Website: www.itential.com
• Email: info@itential.com
• Facebook: www.facebook.com/Itential
• Twitter: twitter.com/Itential
• LinkedIn: www.linkedin.com/company/itential
• YouTube: www.youtube.com/channel/UCo8Uh94DsDWWL9kZ7QhZ1ig
• Instagram: www.instagram.com/itential

 

6. Automation Intelligence, LLC

Automation Intelligence specializes in optimizing industrial operations through advanced decision science tools and digital twin technology. The company focuses on real-time data analysis to optimize human and automated resources, improving efficiency and service levels in industries such as eCommerce, manufacturing, and logistics. Their solutions include virtual commissioning, which uses high-fidelity software models to test equipment and control logic before installation, reducing downtime and increasing ROI.

 

Automation Intelligence’s digital twin consulting services allow businesses to simulate and optimize their operations, from initial concept designs to full-scale virtual models of existing systems. This approach helps clients identify potential issues and optimize their production processes without the need for physical trials, thus saving time and resources​.

Key Highlights:

• Real-time optimization of industrial operations
• Virtual commissioning to test and validate equipment
• Digital twin technology for simulating production processes
• Expertise across multiple industries including automotive, eCommerce, and logistics
• Solutions designed to reduce downtime and increase operational efficiency

Services:

• Network Automation and Orchestration
• Workflow Design and Implementation
• IT System and CI/CD Pipeline Integration
• Configuration Management and Compliance
• Self-Service Networking

Contact Information:

• Website: www.autointel.io
• Email: info@autointel.io
• LinkedIn: www.linkedin.com/company/35635507
• YouTube: www.youtube.com/@automationintelligencellc5520
• Address: 725 Ponce De Leon Ave NE Suite 200, Atlanta, GA, USA
• Phone: 1 404-594-1713

 

7. DecisionIQ, Inc.

DecisionIQ offers advanced AI-driven solutions for predictive maintenance and asset management. The company focuses on helping businesses improve their operational efficiency and reduce downtime through the use of machine learning and real-time data analytics. DecisionIQ’s platform is designed to predict equipment failures and optimize maintenance schedules, ensuring that assets are kept in peak condition and operational disruptions are minimized.

 

Their solutions cater to a variety of industries, including manufacturing, energy, and transportation, providing tailored analytics and insights to meet the specific needs of each sector. DecisionIQ’s approach combines deep domain expertise with cutting-edge technology to deliver actionable intelligence that drives better decision-making and enhances asset performance.

Key Highlights:

• AI-driven predictive maintenance
• Real-time data analytics for asset management
• Tailored solutions for various industries
• Optimization of maintenance schedules
• Reduction of operational downtime

Services:

• Predictive Maintenance Solutions
• Real-time Asset Monitoring
• Machine Learning Analytics
• Industry-specific Insights
• Maintenance Optimization

Contact Information:

• Website: www.decisioniq.com
• Email: projects@decisioniq.com
• LinkedIn: www.linkedin.com/in/alewis7
• LinkedIn: www.linkedin.com/in/jon-stroup-6471a82
• LinkedIn: www.linkedin.com/in/matthewalberts

 

8. Winnona Partners

Winnona Partners is a custom software development company based in Atlanta, specializing in creating tailored software solutions for small businesses. They offer a range of services including custom CRM development, mobile app development, website development, software integration, digital transformation, and SEO & content strategy. With over 28 years of friendship and 9 years of professional experience, the team at Winnona Partners focuses on building software that meets the unique needs of each client, ensuring efficiency and scalability.

 

The company prides itself on helping businesses avoid the pitfalls of off-the-shelf software, such as recurring overhead costs and limited automation capabilities. Their custom solutions are designed to fit seamlessly into existing business processes, enhancing productivity and supporting growth. Whether it’s developing a comprehensive CRM system or optimizing a website for better performance, Winnona Partners provides a personalized approach to software development​​.

Key Highlights:

• Custom software tailored to specific business needs
• Expertise in CRM systems, mobile apps, and website development
• Focus on automating business processes and improving efficiency
• Extensive experience with SEO and digital marketing strategies
• Personalized approach to client projects

Services:

• Custom CRM Development
• Mobile App Development
• Website Development
• Software Integration
• Digital Transformation
• SEO & Content Strategy

Contact Information:

• Website: www.winnonapartners.com
• Email: contact@winnonapartners.com
• Facebook: www.facebook.com/winnonapartners
• Instagram: instagram.com/winnonapartners
• LinkedIn: www.linkedin.com/company/winnona-partners
• Address: 1661 La France Street Northeast Unit 323, Atlanta, GA, USA
• Phone: 1 678-870-4408

 

9. AppZoro Technologies Inc

AppZoro Technologies Inc. is a mobile app development company that provides a range of services including web development, UI/UX design, and digital marketing. They specialize in creating custom applications for both iOS and Android platforms, tailored to meet the specific needs of their clients. AppZoro’s team of experts works closely with clients to understand their business objectives and deliver solutions that enhance user experience and drive business growth.

 

The company’s portfolio includes projects across various industries, showcasing their ability to develop innovative solutions that address unique business challenges. AppZoro is dedicated to staying ahead of technology trends and applying best practices to ensure their clients receive high-quality, effective applications ​.

Key Highlights:

• Expertise in mobile app development for iOS and Android
• Comprehensive web development and UI/UX design services
• Focus on delivering customized digital marketing solutions
• Proven track record across multiple industries
• Commitment to innovation and technology best practices

Services:

• Mobile App Development
• Web Development
• UI/UX Design
• Digital Marketing
• Custom Software Solutions

Contact Information:

• Website: www.appzoro.com
• Email: info@Appzoro.com
• Facebook: www.facebook.com/AppZoroT
• Twitter: twitter.com/AppzoroT
• LinkedIn: www.linkedin.com/company/appzoro
• Instagram: www.instagram.com/appzoro_technologies
• YouTube: www.youtube.com/channel/UCTDITNsY5Z_TmXvF2KtYQFg
• Address: 3423 Piedmont Rd NE #320, Atlanta, GA, USA
• Phone: 1 678-462-4034

 

10. The NineHertz 

The NineHertz is a global IT services company that offers a wide range of solutions, including mobile app development, web development, game development, and digital marketing. They serve clients across various industries, providing end-to-end services from concept to deployment. The NineHertz focuses on delivering high-quality, scalable, and reliable solutions that help businesses achieve their goals.

 

Their team of skilled developers and designers works collaboratively with clients to create custom applications that meet specific business requirements. The NineHertz also emphasizes the importance of staying current with emerging technologies and industry trends to offer innovative solutions that drive success.

Key Highlights:

• Global provider of IT services with a diverse portfolio
• Specialization in mobile app, web, and game development
• Comprehensive digital marketing and branding services
• Focus on delivering scalable and reliable solutions
• Emphasis on innovation and industry best practices

Services:

• Mobile App Development
• Web Development
• Game Development
• Digital Marketing
• IT Consulting and Support

Contact Information:

• Website: www.theninehertz.com
• Facebook: www.facebook.com/NineHertz
• Twitter: twitter.com/TheNineHertz
• LinkedIn: www.linkedin.com/company/nine-hertz-india-pvt-ltd-/mycompany
• YouTube: www.youtube.com/user/theninehertz
• Instagram: www.instagram.com/theninehtz
• Address: 925 Battery Ave SE, Atlanta, GA, USA
• Phone: 1 315-381-4100

 

11. Sngular Atlanta

Sngular is a multinational technology company specializing in innovative digital solutions. With over two decades of experience, Sngular provides comprehensive services including software development, cloud computing, IoT, AI, VR, MarTech, design, and blockchain. The company operates globally, with over 1300 employees across 18 offices in 7 countries, delivering more than 900 projects annually.

 

Sngular focuses on combining technical expertise with a strong commitment to talent development. Their approach includes creating custom solutions for various industries, such as banking, retail, and healthcare, and integrating cutting-edge technologies to drive business transformation. Sngular’s financial performance reflects its robust growth, with significant increases in revenue and EBITDA over recent years, and a strong emphasis on expanding their global presence and capabilities​​.

Key Highlights:

• Multinational presence with offices in 7 countries
• Over 1300 employees and 900 annual projects
• Expertise in software development, AI, IoT, cloud computing, and more
• Strong financial growth with significant revenue and EBITDA increases
• Focus on talent development and technological innovation

Services:

• Custom Software Development
• Cloud Computing
• IoT Solutions
• AI Integration
• Virtual Reality and MarTech Services
• Blockchain and Design Solutions

Contact Information:

• Website: www.sngular.com
• Twitter: twitter.com/sngular
• LinkedIn: www.linkedin.com/company/sngular
• Instagram: www.instagram.com/sngular_team
• YouTube: www.youtube.com/channel/UCJDkEoAAZclorR4jEF9Kv3Q
• Address: 715 Peachtree St NE, Atlanta, GA, USA
• Phone: 1 786-460-6430

 

12. Anti-Matter Development

Antimatter Development provides specialized software solutions focused on high-performance computing, data analytics, and bespoke application development. They cater to a range of industries including finance, healthcare, and research, offering tailored solutions that leverage advanced technologies to address complex business challenges.

 

Antimatter Development’s approach combines deep technical expertise with a focus on innovation, ensuring their clients receive solutions that enhance efficiency and drive growth. Their services include the development of custom software, data analytics platforms, and high-performance computing applications​​.

Key Highlights:

• Specialization in high-performance computing and data analytics
• Tailored software solutions for various industries
• Focus on leveraging advanced technologies to solve complex challenges
• Expertise in custom software development

Services:

• High-Performance Computing Solutions
• Data Analytics Platforms
• Custom Software Development
• Industry-specific Application Development

Contact Information:

• Website: www.antimatterdevelopment.com

 

13. American Software Inc

American Software, also known as AM Software, specializes in AI consulting and supply chain management solutions. The company provides a comprehensive suite of software tools designed to optimize supply chain operations through advanced analytics and artificial intelligence. Their approach focuses on enhancing business efficiency by integrating AI technologies into various aspects of supply chain management, including demand planning, inventory control, and supply optimization. American Software’s solutions are designed to adapt to dynamic market conditions, providing businesses with the tools they need to remain competitive and responsive.

 

Their product portfolio includes AI-powered platforms that facilitate digital transformation in supply chains, helping companies streamline operations from product concept to delivery. By leveraging predictive analytics and machine learning, American Software enables businesses to make data-driven decisions that improve overall supply chain performance. Their commitment to sustainability is evident in their focus on ESG (Environmental, Social, and Governance) compliance, ensuring that their solutions not only drive efficiency but also promote responsible business practices​.

Key Highlights:

• AI-powered supply chain management solutions
• Focus on digital transformation and ESG compliance
• Advanced analytics and predictive modeling capabilities
• Solutions for demand planning and inventory optimization
• Tools for integrated business planning

Services:

• AI Consulting for Supply Chain Management
• Digital Supply Chain Transformation
• Demand Planning and Inventory Management
• Predictive Analytics and Machine Learning Integration
• ESG Compliance Solutions

Contact Information:

• Website: www.amsoftware.com
• Address: 470 East Paces Ferry Rd NE, Atlanta, GA, USA
• Phone: 404-261-4381

 

14. Azul Arc

Azul Arc specializes in custom software development, including web and mobile applications, UX/UI design, and 3D visualization services. With a focus on creating technology that enhances business operations, Azul Arc combines strategic design with innovative development to deliver tailored digital solutions. Their approach integrates user research and strategy to build products that meet specific business goals and improve customer engagement.

 

The company’s services span various sectors, providing custom applications that streamline processes, improve communication, and enhance user experiences. Azul Arc’s development teams in Atlanta and Mumbai collaborate to deliver high-quality, scalable solutions that are both intuitive and efficient. The firm emphasizes a user-centered design process, ensuring that their products are easy to use and align with client needs​)​.

Key Highlights:

• Expertise in custom web and mobile app development
• Integration of UX/UI design for user-friendly interfaces
• Specialization in 3D visualization services
• Strategic design process based on user research
• Collaborative development teams in Atlanta and Mumbai

Services:

• Custom Web and Mobile App Development
• UX/UI Design and Strategy
• 3D Visualization Services
• Cloud-based Application Development
• Comprehensive Digital Product Solutions

Contact Information:

• Website: www.azularc.com
• Facebook: www.facebook.com/azularc
• Twitter: twitter.com/AzulArc
• Instagram: www.instagram.com/azul.arc
• LinkedIn: www.linkedin.com/company/azul-arc
• Address: 887 West Marietta St NW s111, Atlanta, GA, USA
• Phone: 1 404-477-1605

 

15. Revenue Analytics

Revenue Analytics focuses on providing revenue management and pricing solutions through advanced analytics and AI-driven insights. The company develops software that helps businesses optimize pricing strategies, forecast demand, and maximize revenue. By leveraging data science and machine learning, Revenue Analytics offers tailored solutions for industries such as hospitality, retail, and transportation.

 

Their approach includes the use of predictive analytics to identify trends and opportunities, enabling clients to make informed decisions that enhance profitability. Revenue Analytics combines domain expertise with cutting-edge technology to deliver comprehensive revenue management solutions that adapt to changing market conditions​ (Antimatter)​​ (Antimatter)​.

Key Highlights:

• Specialization in revenue management and pricing solutions
• Use of advanced analytics and AI for decision-making
• Tailored solutions for various industries
• Focus on optimizing pricing strategies and forecasting demand
• Integration of predictive analytics for trend identification

Services:

• Revenue Management Software
• Pricing Optimization Solutions
• Demand Forecasting Tools
• Predictive Analytics Services
• Industry-specific Revenue Solutions

Contact Information:

• Website: www.revenueanalytics.com
• Email: info@revenueanalytics.com
• LinkedIn: www.linkedin.com/company/revenue-analytics-inc-
• Facebook: www.facebook.com/RevenueAnalytics
• Instagram: www.instagram.com/revenueanalytics
• Twitter: twitter.com/Rev_Analytics
• Address: 100 Galleria Pkwy #900, Atlanta, GA, USA
• Phone: 1 770-661-1444

 

16. Intelligent Multi-Agent Robotic Corporation (IMARC)

IMARC specializes in AI consulting and robotics solutions, providing advanced technologies to optimize automation and enhance operational efficiency. The company focuses on developing intelligent multi-agent systems that collaborate to solve complex problems across various industries. Their approach integrates cutting-edge AI research with practical applications, ensuring that their solutions are both innovative and effective.

 

IMARC’s products are designed to improve productivity and decision-making through the use of intelligent agents. These agents can perform a variety of tasks, from data analysis to autonomous operations, enabling businesses to streamline processes and reduce operational costs. By leveraging the latest advancements in AI and robotics, IMARC helps clients achieve their strategic goals and stay competitive in a rapidly evolving technological landscape​.

Key Highlights:

• Specializes in intelligent multi-agent systems
• Integration of AI and robotics for optimized automation
• Focus on enhancing productivity and decision-making
• Solutions designed for various industries
• Leveraging advanced AI research for practical applications

Services:

• AI consulting and strategy
• Development of intelligent multi-agent systems
• Robotics solutions for automation
• Data analysis and autonomous operations
• Custom AI and robotics integration

Contact Information:

• Website: www.imarc.com
• LinkedIn: www.linkedin.com/company/imarcagency
• Facebook: www.facebook.com/ImarcAgency
• Instagram: www.instagram.com/imarcagency
• Instagram: instagram.com/imarcagency
• Address: 21 Water St Amesbury, MA
• Phone: 978-462-8488

 

17. Accenture Atlanta Generative AI Studio

Accenture’s Atlanta Generative AI Studio focuses on leveraging generative AI technologies to drive innovation and business transformation. The studio provides consulting services to help clients understand and implement generative AI solutions that enhance creativity, efficiency, and productivity. By combining Accenture’s deep industry knowledge with advanced AI capabilities, the studio delivers tailored solutions that meet the unique needs of each client.

 

The Generative AI Studio offers a range of services, including AI strategy development, custom AI model creation, and the integration of generative AI into existing workflows. These services are designed to help businesses unlock new opportunities, streamline operations, and improve decision-making processes. Accenture’s approach ensures that clients can harness the full potential of generative AI to achieve their strategic objectives​.

Key Highlights:

• Focus on generative AI technologies
• Consulting services for AI strategy and implementation
• Combination of industry knowledge and advanced AI capabilities
• Solutions tailored to enhance creativity and efficiency
• Integration of generative AI into existing workflows

Services:

• Generative AI Consulting
• AI Strategy Development
• Custom AI Model Creation
• Workflow Integration of Generative AI
• Business Transformation through AI

Contact Information:

• Website: www.accenture.com
• LinkedIn: www.linkedin.com/company/accenture
• Facebook: www.facebook.com/accenture
• Instagram: www.instagram.com/accenture
• Address: 75 5th St NW, Atlanta, GA, USA
• Phone: 1 678-657-8000

 

Conclusion

Selecting the right AI consulting company is crucial for harnessing the full potential of artificial intelligence in your business operations. The top AI consulting companies in Atlanta, Georgia, are known for their cutting-edge solutions, comprehensive service offerings, and proven success in driving business innovation. By partnering with one of these leading firms, your business can gain the competitive edge needed to excel in today’s fast-paced digital landscape.

 

These companies offer tailored solutions to meet the unique needs of each client, ensuring that you receive the most effective and efficient AI strategies. Whether you’re a small business looking to integrate AI into your operations or a large corporation aiming to optimize your existing AI frameworks, the AI consulting firms in Atlanta provide the expertise and dedication necessary to achieve significant growth and success. Investing in a top-tier AI consulting company in Atlanta can lead to transformative improvements in your business processes, ultimately resulting in increased efficiency, innovation, and profitability.